and expertise
is our foundation

Company Background

Wel.Co is a multifaceted development business specialising in building Australian communities. Founded by Andrew Welsh, Wel.Co is the result of his unparalleled passion for and commitment to building developments with integrity. With over 100 years’ combined experience and expertise in residential, commercial and retail developments, Andrew and his team have built some of Australia’s most awarded community developments and continue to set standards in the industry by building homes and communities that people want to live in.

In an ever-changing market, we seek to do things better and smarter. To build the foundations of future communities, we embrace technology to focus on smarter growth, while staying nimble and dynamic to deliver agile solutions in an evolving industry.

Andrew Welsh

Andrew Welsh
Founder & Managing Director

Andrew's innate ability to problem solve has enabled him to successfully source development opportunities and acquisitions, and see them from approval stage to completion. His commercial marketing acumen and practical execution experience has achieved outstanding results, with his single-minded focus and tireless work ethic constantly inspiring others.

As a professional footballer in the Australian Football League, Andrew's honesty, courage and dependability saw him become Vice Captain of Essendon Football Club. Today, in business, his dedication and success have secured him equally high standing.

Following 10 years in the AFL, he left to pursue a business in construction and land development, working alongside some of Australia’s largest and most respected property developers. After founding the start-up Sitetech Solutions and establishing it as a profitable enterprise, Andrew has turned his focus and dedication to building Wel.Co.

Luke Heathcote

Luke Heathcote
Chief Investment Officer

Coming from a family in the trade industry, Luke has always had a strong interest in construction and property. Throughout his career, Luke has worked in a wide variety of property related sectors, including agriculture, commercial property, infrastructure, construction and property finance.

Luke’s background as a trusted senior financial and governance professional has seen him work with some of Melbourne’s leading property professionals, with 15 years’ senior management experience across a broad range of private and public entities including roles with nationally recognised builders and infrastructure companies. Luke’s practical experience is backed up with CPA and FGIA membership, as well as a bachelor of commerce.

Guy Williamson

Guy Williamson
National Development Director

Guy brings over 25 years of experience in the industry and has delivered projects including infill medium density, infrastructure, housing and land developments. Guy has an Honours degree in Civil Engineering, a Master’s Degree in Business (Property), and is a licensed real estate agent. Guy commenced work initially as a civil design engineer and quickly progressed into construction management, where he delivered a large variety of land development and infrastructure projects locally and internationally.

Guy then progressed to project management where he has had over 20 years’ experience both with public and private national companies. Guy has a passion for pushing design improvement, particularly in engineering and medium density housing, ensuring Wel.Co is delivering product to suit the market. As National Development Director for Wel.Co, Guy manages the delivery team and ensures consistence in excellence across all our projects.

Our Vision

Inspired by new possibilities and forward thinking, we are bold challengers in an evolving industry. We seek to do things better and smarter. Always nimble and adaptable to change. Beyond bricks and mortar. Beyond streets and pavements. Beyond house and land.
We create moments.
We help deliver dreams.
We curate communities.

We deliver well beyond.

Our Expertise

We have assembled a team of industry leaders and change-makers to challenge the status quo and keep Wel.Co at the property development forefront. Each person is an expert in their field and we come together with a shared passion to deliver the best outcome with absolute confidence.

Our Values

People and relationships are at the heart of what we do. As a trusted name in the property industry, we take pride in working collaboratively to fulfil promises on time and with integrity. In a dynamic and inclusive culture, our people are free to think differently and explore the possibilities that lead to exceptional communities.


We empower our people to make decisions for the business, creating a nimble, efficient environment that delivers the best outcomes. We offer the freedom to explore new possibilities, and in the process, realise our true potential.


We are passionate about helping purchasers imagine their dream home and creating places people want to live in. More than just delivering smart design ideas, outstanding value and uncompromised quality, our personalised service demonstrates just how much we love what we do.


We are an inclusive organisation that sees strength in diversity and offer equal opportunities to everyone. Our culture is about celebrating unique differences, be it amongst ourselves or in the communities and places we build. Together, we work hard to deliver results, but we do not take ourselves too seriously.


We have a proven track record of delivering beyond expectations, a trusted name in the property and construction industry. We offer reliable investments for people in an ever-changing market, a promise of unshakeable integrity and future-forward thinking.